Protect the eyes and mouth first
Facial expression and speech movement carry meaning. Avoid placing text directly across the eyes or mouth even when the caption remains technically readable.
One fixed position does not fit every cut
Punch-ins, camera changes, side-by-side layouts, and B-roll move the available space. Treat position as a line-by-line decision when necessary.
Stay clear of hands, products, and demonstrations
The face is not the only focal point. Move captions when a gesture, product, screenshot, or graphic contains the information the viewer needs.
Check platform overlays after solving the face collision
Moving a caption away from a face can push it behind buttons or profile text. Keep both the subject and destination platform in mind.
